Sarah Jenkins is a Fellow of the Institute of Chartered Accountants in England and Wales (FCA) with 15 years of experience acting as a fractional CFO for growing businesses. She specializes in optimizing working capital, managing cash flow crises, and preparing financial structures for institutional investment. Her practical advice helps business owners bridge the gap between profit and actual liquidity.
Sarah Jenkins is a highly respected Fellow of the Institute of Chartered Accountants in England and Wales (ICAEW), bringing over 15 years of rigorous financial leadership to the SME sector. After training with a Big Four accounting firm where she audited multinational corporations, Sarah pivoted to apply big-business discipline to the dynamic world of UK start-ups and mid-sized enterprises. She possesses a deep understanding of the mechanics of cash flow, helping businesses diagnose why they feel 'broke' despite showing profits on paper by analyzing working capital ratios and cash conversion cycles. Sarah is an expert in financial modeling, guiding companies through complex funding rounds, debt restructuring, and invoice factoring decisions to ensure solvency during rapid expansion. Her writings focus on the practicalities of operational finance, from negotiating supplier terms to automating 13-week cash flow forecasts in Excel. She is passionate about financial literacy for founders, ensuring they understand the critical difference between EBITDA and net cash position before making strategic leaps.